Comcast is making an investment in two growing audiences. Hispanic viewers and streamers. Telemundo is launching a division that concentrates purely on streaming in order to supply the Comcast streaming service Peacock with content. The plan is to develop at least 50 new projects for Peacock in order to be ready for 2022.
“Latinos are going to be a key part of the growth of Peacock,” she said. “We look forward to bringing some of these more diverse stories to Peacock and being in the Forefront of a great screaming success,” said Romina Rosado, executive VP and general manager, Hispanic streaming at Telemundo.