TV and Cesar Millan, widely known as “The Dog Whisperer,” today launched a dog-friendly on-demand lineup with programming that caters exclusively to dogs, just in time for National Dog Day on Aug. 26. Now available on the “My TV” screen, dogs and their pet parents can access a featured list, “Shows Your Dog Will Love – Picked by Cesar Millan,” through Aug. 28, which features content chosen by Cesar Millan based on his extensive experience in dog psychology.
“In spending my life studying and caring for dogs, I know that it’s important for our best pet friends to be active and get exercise, but it is equally important for them to spend time relaxing, and many of us know they love to watch TV,” said Cesar Millan, dog behaviorist. “It has been a pleasure to work with Sling TV to create a collection of programming for the ‘Shows Your Dog Will Love’ on-demand lineup based on distinct characteristics that dogs look for in a TV show that will capture their attention. In celebration of this year’s National Dog Day, Sling TV viewers can check out the lineup and spend quality bonding time Slinging TV with their dogs.”
Sling TV LLC-CesarMillan
“We are always looking for ways to celebrate our customers, which doesn’t just mean people – it includes their furry friends too,” said Ankit Bishnoi, vice president of Content Acquisition and Strategy at Sling TV. “In celebration of National Dog Day, we knew we had to team up with the most highly-regarded dog behaviorist, Cesar Millan, to offer something no other live streaming TV service has done before – a curated list of on-demand dog-friendly shows that are great for everyone in the household enabling us to engage with even more consumers to show the value and convenience of Sling TV.”