ESPN+ will grow its overall appeal to include PGA golf fans due to the latest deal with the PGA as part of negotiations between the PGA and several major TV Networks. As part of the deal the subscription service PGA Tour Live will exclusively be a part of The Walt Disney Co.’s streaming ESPN Plus. Beginning in 2022 PGA Tour Live will be expanded with ESPN Plus, offering multiple live content channels nearly every week of the FedExCup season.
ESPN+, a streaming service built on the back of Disney’s ESPN launched two years ago targeting cord cutters and those looking to add sports options without the hassle of contracts has seen a big boost since Disney+ launched with an aim towards building a bundled experience that combines ESPN+, Disney+ and Hulu. Since the bundle launched both Hulu and ESPN+ have seen major increases in subscribers.
The golf coverage adds to the streaming options portfolio which includes the ever popular UFC brand and MLB and NHL action along with other assorted live sports. ESPN+ is also home to the full collection of ESPN Films 20 for 30.
“We are looking forward to working with the PGA Tour to bring current and future golf fans the next generation of Tour coverage. ESPN Plus will offer golf fans unprecedented access and storytelling at an incredible value on the industry’s leading sports streaming platform,” said Jimmy Pitaro, president of ESPN and co-chairman, Disney Media Networks.
PGA Tour Live on ESPN Plus will bring fans more access to the 30,000-plus golf shots hit each week on the PGA Tour by delivering more than 4,000 hours of live streaming coverage annually. All of this will be available to ESPN+ subscribers as part of the base subscription.