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Tubi Grew During The Pandemic – The Streaming Advisor

Tubi Grew During The Pandemic

The last year has been good to Tubi TV. The streaming service announced record Monthly Active Users (MAU) and Total View Time (TVT) in 2020. In August, Tubi’s MAU[1] reached 33 million – a new milestone and increase of 65% year-over-year. In addition, TVT surpassed 200 million hours streamed in April – and has been above 200 million hours each month since – with an average increase of 104% year-over-year. And the gains were not just in the US.

Internationally, Tubi saw record increases in all countries where it operates. Year-over-year TVT rose by 95% in Canada, and 242% in Australia. The company launched operations in Mexico this past June and has seen 9x growth.

“Tubi’s surge in viewership is a testament to 2020 becoming the year of AVOD,” said Farhad Massoudi,” CEO of Tubi. “As we further grow our offering and capitalize on our partnership across FOX’s IP, we continue to develop a unique value proposition for many of today’s households seeking cost-free premium entertainment.”

Tubi is available on Android and iOS mobile devices, Amazon Echo Show, Google Nest Hub Max, Comcast Xfinity X1, Cox Contour, and on OTT devices such as Amazon Fire TV, Vizio TVs, Sony TVs, Samsung TVs, Roku, Apple TV, Chromecast, Android TV, Xbox One, and PlayStation 4, and Hisense TVs. Consumers can also watch Tubi content on the web at http://www.tubi.tv/

 

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