Hoping to get customers more engaged Disney+ is going to launch four 24-7 streaming channels that will be available in the app to give users a lean-back experience, that has been shown to engage viewers who enjoy being delivered programming instead of searching for it.
The channel selections, which will only be available to Disney’s commercial free tier customers include Real Life (biopics, providing viewers with in-depth explorations of real stories and historical events) Hallowstream (Halloween-based content), Throwbacks (older Disney Channel content), and Hits and Heroes (A playlist of Star Wars and Marvel content) in addition to their current ABC News and Disney Junior channels.
