One of the things that I love most about writing for The Streaming Adviser is that Ryan doesn’t really give me any limitations on what I can write about. If it pertains to streaming, in any form, he’s interested in hearing my opinion and reading my take on something. Today I’m going to step out…
Roku is updating its advertising tools to better keep track of viewing for TV networks and even those who specifically target cord cutters. The new tools called Ad Insights provides information derived from Roku’s first-party data as well as the linear and streaming viewership habits of millions of active accounts and billions of streaming hours. This is…
Roku, Inc. (Nasdaq: ROKU) today unveiled plans to make it easier for consumers to enjoy streaming entertainment around the whole home. Roku plans to make it especially easy for Roku TV™ customers to add great audio to their TV experience. The new whole home entertainment licensing program will enable OEM brands to build soundbars and…
Antenna’s Will 2018 be the year that antenna’s are finally available on Roku’s? Roku has a number of products on the international market that utilize antennas. Unfortunately, in the US, Roku’s boxes do not feature a way to attach an antenna, though there are a number of ways to utilize them via apps. Roku has…
By Chris Brass and Ryan Downey Merry Christmas. Yes, Virginia, there is life after cable. And If you are lucky enough to have received a Roku streaming device from a family friend or relative you might be saying wow thanks what the _____ is this? It’s a Roku. This is a small linix based computer made…